By Alissa Arunarsirakul // June 22, 2022
It’s not every day we find Swedish singer-songwriters that absolutely sweep us off our feet, but mimi bay is today’s special discovery. With a pastel palette discography, bay oozes of dreamy melodies and luscious instrumentals like no one else. Now back with her first single of this year, bay is ready to break your heart with her poignant new single, “helium cowgirl.”
“helium cowgirl” is an utterly lush song about doing everything you can to convince someone to stay by your side. Between the hushed vocals and stunning piano arrangement, “helium cowgirl” really does make us feel like we’re floating aimlessly somewhere in the space time continuum. To top it off, the timeless music video treats us to a flawless performance of this delicate tune amongst silky curtains set in a decade well before ours.
On “helium cowgirl,” mimi bay shared,
“‘helium cowgirl’ is about trying and failing to keep someone around and realizing there’s nothing you can say or do to change their mind… Like gravity having no effect on helium.”
The Hidden Hits 